Thierry Mugler Brand About MUGLER Background
RESPONSIBLE LUXURY

The Source

Thierry Mugler Brand Luxury The Source page

The Source was born in 1992 with the view to make the Angel fragrance more accessible to women. The Source is a modern version of 18th century perfume fountains – where exquisite, handmade perfume bottles made of crystal were refilled for the privileged few. MUGLER breathed new life into this tradition, by offering an edgy and eco-friendly service, whilst minimising cost and waste. Instinctively ahead of its time, MUGLER succeeds in marrying past traditions with future needs. Fans of Angel and Alien can indulge their addiction in stores with these perfume fountains, strictly identical to the original fragrances. This experience offers a personal connection with the brand and their signature perfumes. The refilling ritual is enriched with personalised tips to encourage customers to return and draw joy from the Source.